WhiteBIT has partnered with Elina Svitolina to introduce a limited-edition Svitolina-themed skin for its WhiteBIT Nova Visa card. The firm said the initiative will offer users a chance to support Ukrainian children and cheer Elina on at Roland-Garros.
The announcement revealed that the collaboration aims to combine product with purpose. WhiteBIT stated that for every card activated with the Svitolina design between May 19 and June 19, the firm will donate 15 USDC to the Elina Svitolina Foundation.
WhiteBIT seeks to donate USDC to the Elina Svitolina Foundation
WhiteBIT confirmed that the first 200 new users to activate the skin will also receive 10 USDC. The tokens will be credited directly to their card.
The crypto exchange argued that the initiative reflects WhiteBIT’s continued expansion across international sport. The firm believes the initiative will make WhiteBIT a channel for connecting with global audiences and driving the global adoption of cryptocurrency by embedding its products into everyday use cases.
WhiteBIT also acknowledged that the new Nova card marks Elina Svitolina’s remarkable athletic record. The athlete is a former world No. 3, 20-time WTA title winner, and an Olympic bronze medalist. Svitolina will arrive at Roland-Garros on the back of her third Rome title, which was claimed just days before the tournament. Svitolina’s Rome title was also her 20th career WTA crown, a perfect 8-0 record in clay-court finals, and the clearest possible statement of intent heading into Paris.
“Sports create opportunities – on the court and beyond it. For me, competing at the highest level has always come with a responsibility to give back. Supporting young Ukrainians through education and sport is something I’m deeply committed to, and partnerships like this one help make it possible.”
–Elina Svitolina, 20-time career WTA Champion.
WhiteBIT aims to make crypto useful to the Nova Visa card
WhiteBIT argued that the initiative extends the firm’s approach to making crypto genuinely useful with the WhiteBIT Nova Visa card. The firm believes that the card allows users to spend crypto anywhere, with balances converted at the point of sale.
The crypto exchange is also confident that pairing the initiative with one of sport’s most recognizable faces and anchoring it to a live Grand Slam moment will connect the product to an audience that goes well beyond crypto natives. Volodymyr Nosov, Founder and President of W Group, argued that the same principles drive sports and crypto – both reward discipline, move fast, and are rewriting the rules of what’s possible.
He also believes that partnering with Elina is a natural extension of what WhiteBIT Nova is built for: turning digital assets into a practical financial tool for people on the move. Nosov added that the collaboration is also about shared values such as ambition, resilience, and giving back.